EUROPE, those Scandinavians messiahs of melodic
Metal, have both plumbed the depths and scaled the heights of the medium we call
the video. Having burst onto the scene with the dramatically-filmed "The
Final Countdown", a promo for their 1986 UK No.1 single that played up to
Joey Tempest's good looks and also included some tasteful shots of the fjords in
Stockholm, they then went and blew it with the now infamous vid for "Rock
the Night", featuring Tempest singing into a bottle of Tomato Ketchup!
"Ha ha! Yeah, we've certainly made some good and bad videos and 'Rock the
Night' was a big mistake," chuckles parp king and occasional third
guitarist Mic Michaeli at the memory. "It was made in the era when the band
were on a bit of a trip, 'The Final Countdown' was so successful and we almost
thought we could get away with anything. Now when I see it I just have to turn
the telly off!"
"But my favorite of all the ones we've done is 'The Final Countdown',
although 'Cherokee' (filmed in the desert) and 'Let the Good Times Rock' were
also ones that I liked a lot."
During a few days off from the recent UK tour, the quintet took the opportunity
to film a video for their latest single "Halfway to Heaven" (from the
new "Prisoners in Paradise" opus), allowing Michaeli, Tempest and
chums - the band is completed by guitarist Kee Marcello, bassist John Levén and
drummer Ian Haugland - to fulfill one of their lifetime ambitions; playing on
the stage of the Marquee Club.
"We had a lot of fun, it was announced on Capital Radio and a few fans came
down to take part," says Mic. "If I look back I think that all our
best videos have been the ones where we just play onstage without any stupid
storylines, and 'Halfway to Heaven' goes along with that. We didn't get to play
live, but we did get to stand on the famous Marquee stage! Now all I hope is
that some of you people in the UK get to see it."
And so say all of us!
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